I'm so envious—these "ladies" actually built their house right in the middle of an orange grove!
Release date:
2024-06-06
"Harmony between heaven and earth, unity of all things; thriving coexistence, restoring the orange fragrance." — This is Hecheng's brand philosophy.
The Qian Hexagram in the *I Ching* states: "Through the Way of Heaven, all things transform, each fulfilling its proper destiny; preserving harmony and balance—this is the essence of enduring virtue." "He Cheng" draws inspiration from the Qian Hexagram's notion of Preserve Great Harmony “The ‘zhi’ and the character ‘he’—this embodies the idea of all things finding their rightful place, coexisting harmoniously within heaven and earth, growing naturally, relying on one another, cycling endlessly, sustaining life without pause, and ultimately achieving a state of perfect balance and unity.
There is a close relationship between agriculture and nature. Agriculture relies on natural resources such as soil, water, and climate, while simultaneously influencing the natural environment. Agricultural practices largely involve managing and balancing the intricate interactions between crops themselves and factors like climate, soil, moisture, pests, weeds, and microorganisms. Only by maintaining this ecological balance can agriculture achieve sustainable development.
As a well-established, agriculture-focused brand with years of experience, Hecheng deeply understands the art of harmonious coexistence among people, products, and nature. While actively promoting ecological conservation and fostering positive interactions between industry and the environment, Hecheng also leverages its strong brand influence to tirelessly advocate and spread the vital principles of environmental protection and sustainable, low-carbon living—making it a core part of its mission.
And the Orange Industry Ecological Cycle Diagram
From its very inception, Orange has established an internal ecological cycle system spanning every stage—from production to sales—and has formulated a stringent protection policy aimed at safeguarding natural resources and pristine ecosystems closely tied to the brand’s operations. For instance, the company is committed to minimizing harm to soil and land, implementing precise water management practices to conserve this vital resource and protect water sources. Additionally, Orange strives to reduce or entirely avoid human intervention whenever possible, ensuring the preservation of native species and their rich biodiversity.
At Hecheng Farm, a closer look reveals numerous vivid biological scenes that beautifully embody the farm’s ecological conservation philosophy. Earthworms transform into "tillage workers," diligently burrowing and loosening the soil beneath the orange trees. Bees and butterflies seem like "guardians of the flowers," gracefully flitting through the orchard, playfully chasing one another. Ladybugs and lacewings resemble "little flying heroes," darting back and forth between the grassy patches and orange trees as they hunt pests and feast on nectar. Meanwhile, birds and sparrows appear as "time travelers," arriving in the orchard with the first signs of spring—nesting, settling down, and thriving as the season unfolds.
Earthworm
Lacewing
Bird's Nest
Bird egg
Young bird
Protecting our green mountains and clear waters, and jointly building a better home, is the responsibility and duty of the entire society. Filled with this mission, Hecheng has always been on the road—never stopping!
In the garden, ecology, agriculture—and their harmonious coexistence with nature—form the foundation of our brand's philosophy, all aimed at reducing soil degradation.
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