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Use images to guide you through the 2024 Central Document No. 1

Use images to guide you through the 2024 Central Document No. 1

On February 3, 2024, the No. 1 Central Document of 2024 was released, titled "Opinions of the CPC Central Committee and the State Council on Learning from and Applying the Experience of the 'Thousand Villages Demonstration, Ten Thousand Villages Improvement' Project to Effectively Promote All-Round Rural Revitalization." The document emphasizes focusing efforts on delivering a batch of practical initiatives that communities can clearly feel and benefit from, ensuring steady, tangible progress and achieving significant, phased outcomes. This marks the 12th central document since the 18th National Congress of the Communist Party of China specifically guiding work related to agriculture, rural areas, and farmers ("San Nong").

2024-03-19

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Chenzhou Zhanxiang Agriculture: The Expert Team for Navel Orange Cultivation

Chenzhou Zhanxiang Agriculture: The Expert Team for Navel Orange Cultivation

Chenzhou Zhanxiang Agriculture's expert team, known for their collaborative spirit, scientific farming practices, and innovative technology, has breathed new life into Hunan’s navel orange orchards, producing high-quality oranges that deliver the purest, most authentic fruit-flavored experience.

2024-03-17

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Get your hands dirty, taste it yourself—Zhanxiang Agriculture invites you to discover the joy of growing and harvesting navel oranges!

Get your hands dirty, taste it yourself—Zhanxiang Agriculture invites you to discover the joy of growing and harvesting navel oranges!

Step into Hunan’s navel orange orchards—pick your own, savor the sweetest flavors, and let Zhanxiang Agriculture guide you through the joy of growing and harvesting these vibrant citrus fruits. Embark on a delightful journey that brings you face-to-face with nature!

2024-03-07

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Hong Kong Brand Board honors "He Cheng," a rising star brand, as its legacy lives on—bringing the vibrant aroma of oranges to Hong Kong.

Hong Kong Brand Board honors "He Cheng," a rising star brand, as its legacy lives on—bringing the vibrant aroma of oranges to Hong Kong.

Recently, "He Cheng" proudly received the Rising Star Brand Award from the Hong Kong Brands Council, recognizing our dedication and innovative approach. This prestigious accolade underscores the brand’s growing popularity in the Hong Kong market, while also highlighting its emerging presence—both locally and on the global stage. Established in 2018, "He Cheng" has not only embraced the vision of "oranges grown by Hong Kong people" by meticulously managing every step of the process, from orchard establishment and independent seed planting to careful harvesting and seamless packaging for shipment. But beyond that, the brand embodies a unique philosophy of "harmony between nature and humanity," fostering a self-sustaining ecological cycle system. At our farm, we carefully select only the finest crops for sale, while repurposing the surplus to nourish the land and maintain a balanced, sustainable ecosystem.

2024-03-05

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With Orange Orchard: Low-Carbon, Green, and Circular Agriculture

With Orange Orchard: Low-Carbon, Green, and Circular Agriculture

Last year, we published an article on Friends of the Earth Hong Kong highlighting how we prioritize environmental protection and sustainability. Although we already hold various certifications—such as organic food and eco-friendly farming—we felt our achievements still lacked sufficient quantification. This November, however, we finally received a verification statement from BSI regarding our carbon footprint, confirming that for every 1 kg of oranges produced, our orchard generates just 0.0793 kg of CO₂ equivalent. This makes us one of the lowest-carbon orange farms globally. In just a few short years, "Zhanxiang & Orange" has quickly become well-known in Hong Kong. Thanks to visits by friends and media coverage of our orchards, more and more people are not only learning about us but also coming to appreciate our commitment to sustainability.

2024-03-05

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Win together with wellness—join our distributor program today!

Win together with wellness—join our distributor program today!

"Harvest Orange," just launched, has already become a huge hit. This year, we’re introducing our distributor program for the first time, aiming to spread awareness and让更多 people enjoy our eco-friendly food products through your dedicated efforts. After all, when everyone thrives—both in wealth and health—it’s a win-win situation for all. 1. **Two-Tier Distribution with Generous Commissions:** Our distributor program operates on a two-tier model. At the first level, you’ll earn up to 4% commission, while the second tier offers a 1% commission. Plus, for select premium products, commissions can soar as high as 10%—rewarding your hard work with even greater returns. 2. **Easy Enrollment, Simple Steps:** Becoming one of our distributors is effortless! Just head over to the "My Account" page to get started.

2024-03-05

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